PRAN RFL Leads TV Advertising in March with Nearly 70,000 Minutes of TVC Airtime

Source: 35 Bangladeshi TV Channels

In March 2025, Pran RFL Group emerged as the top advertiser on Bangladeshi television, securing 69,583 minutes of total commercial airtime across 35 local TV channels. Unilever Bangladesh Limited followed with 41,093 minutes, while Marico Bangladesh Limited ranked third with 27,101 minutes. The list also includes major players like bKash Limited (13,794 minutes), Remark HB Limited (8,854 minutes), Walton Group (8,749 minutes), and Reckitt Benckiser Bangladesh Limited (8,536 minutes). Dutch-Bangla Bank PLC and Square Toiletries Limited both recorded airtime slightly above 8,000 minutes, while Godrej Group rounded out the top ten with 6,868 minutes. The data, gathered from 35 television channels, reflects the aggressive marketing strategies of top FMCG, tech, and financial service companies vying for consumer attention in Bangladesh’s competitive market.