Consumer Products Lead TV Advertising in January 2025

In January 2025, consumer products dominated TV advertising across 35 local Bangladeshi channels, recording a total of 63,250 minutes. Skin and body care products followed with 42,300 minutes, while hair care ads accounted for 40,300 minutes. Beverage advertisements totaled 16,800 minutes, and electric and electronic products had the least exposure, with 15,400 minutes. This highlights consumer products as the most prioritized category in TV advertising for the month.