PRAN RFL Group Dominates TV Advertising in June 2025

In June 2025, PRAN RFL Group emerged as the top TV advertiser in Bangladesh with a total advertising duration of 67,836 minutes, significantly surpassing other major brands. Unilever Bangladesh Limited followed in second place with 41,794 minutes, while Marico Bangladesh Limited held the third position at 21,620 minutes. Square Toiletries Limited and Reckitt Benckiser Bangladesh Limited rounded out the top five with 12,984 and 10,957 minutes respectively.

Notably, local giants such as Walton, Dutch-Bangla Bank, Akij, and ACI made it to the top 20 list alongside telecom leaders like Grameenphone and BKash. The data, sourced from monitoring 35 leading television channels in Bangladesh, reflects PRAN RFL’s aggressive media presence and brand visibility strategy. The dominance also signals increased competition among FMCG and consumer brands for prime-time reach.