TV Advertising Scenario During Eid-ul-Adha in 2025: Which Companies Dominated TV Screens?
Eid-ul-Adha is one of the biggest religious festivals in Bangladesh. At the same time, it is one of the most competitive seasons for advertising.
During this period, companies increase their advertising activities to connect with consumers who are actively shopping and spending time with family at home.
TV Advertising Analysis Around Eid-ul-Adha 2025
The analysis shows TVC broadcasts from 1 June to 15 June 2025 across 35 local Bangladeshi TV channels. Since Eid-ul-Adha in Bangladesh was celebrated on 7 June 2025, the monitoring period was selected to capture both pre-Eid and post-Eid advertising activities.
Top Advertisers by TVC Duration
According to the analysis, the following companies secured the highest TV advertising presence during the Eid campaign period:
1. Pran RFL Group
Total Ads: 140,140
Total TVC Duration: 1,882,547 seconds
2. Unilever Bangladesh Limited
Total Ads: 62,541
Total TVC Duration: 1,051,342 seconds
3. Marico Bangladesh Limited
Total Ads: 34,532
Total TVC Duration: 390,354 seconds
4. Grameenphone Limited
Total Ads: 16,804
Total TVC Duration: 255,428 seconds
5. Remark HB Limited
Total Ads: 19,471
Total TVC Duration: 243,037 seconds