TVC Scenario of Bangladeshi Channels: DBC Ahead with Highest TVC Airtime in Dec 2024

In December 2024, the analysis of TVC airtime across 36 Bangladeshi TV channels highlights notable trends in advertising duration. DBC emerged as the leading channel with the highest TVC airtime, recording 16,890 minutes, followed closely by Bangla TV with 15,462 minutes. Channel 24 and NEWS24 also featured prominently with 14,918 minutes and 14,799 minutes, respectively. Bijoy TV secured the fifth position with 14,763 minutes.

Other channels like Mohona TV (13,895 minutes), Somoy TV (13,711 minutes), and Jamuna TV (13,340 minutes) demonstrated consistent advertising activity. Independent TV and Ananda TV registered nearly identical durations at 12,565 and 12,563 minutes, respectively. These figures underscore the competitive dynamics among TV channels in attracting advertisers during the month.