TV Ad Durations in January 2025: 16 January Recorded the Highest TVC Duration

The total duration of TV advertisements varied daily in January 2025, with a peak observed on 16 January at 10,597 minutes. The month began with 9,389 minutes on 1 January and showed a rising trend, exceeding 10,000 minutes from 9 January onward. The lowest duration was recorded on 1 January, while fluctuations continued throughout the month. Notable high durations were observed on 15 January (10,376 minutes) and 26 January (10,259 minutes), indicating increased advertising activity during these periods. The month ended with 9,685 minutes on 31 January.